News | A triumphant 26th edition of HORECA Lebanon


 


HORECA Lebanon, the annual meeting place for the hospitality and foodservice industries, closed its doors on April 5, 2019, rounding off a spectacular four days at Beirut’s Seaside Arena. Spotlighting the latest innovations and trends in the hospitality and foodservice industries, the event was hailed a resounding success, bringing together more than 350 exhibitors from Lebanon and countries including Bulgaria, Cyprus, France, Greece, Indonesia, Italy, KSA, Kuwait, Poland, Spain, Sri Lanka, Syria, Tunisia, Turkey, UAE and USA.

The opening ceremony of HORECA Lebanon, which took place on April 2, was attended by: Lebanese Minister of Tourism, H.E. Mr. Avedis Guidanian; Lebanese Minister of Post & Telecommunications, H.E. Mr. Mohamad Choucair; presidents of associations and syndicates; ambassadors; government officials and deputies; prominent figures in the hospitality and foodservice industries; and media representatives and celebrities. The Lebanese Minister of Economy and Trade, H.E. Mr. Mansour Bteich, also visited the event.

“For a Better Industry” was this year’s theme, defining the objective of HORECA Lebanon: to be a regional business meeting place where the future of the hospitality and foodservice sectors in Lebanon and the Middle East is shaped.

Throughout the course of the four-day trade exhibition, more than 70 international culinary, beverage and hospitality experts shared their expertise at 20 daily events, competitions and workshops, which showcased the talents of over 900 participants. The jam-packed program included the Hospitality Salon Culinaire, Junior Chef Competition, Art of Service Competition, Coupe du Monde de la Pâtisserie, Lebanese Bartenders Competition, Mocktail Competition, Lebanese Barista Competition, Latte Art Competition, Atelier Gourmand, Al Matbakh, Wine Lab, Arak Lab, Annual Hospitality Forum, National Extra Virgin Olive Oil Contest and the Bed Making Competition.

Over 16,000 trade professionals attended HORECA Lebanon to discover the newest products and took advantage of the show’s unique networking opportunities.
Managing director of Hospitality Services, Joumana Dammous-Salamé, said: “HORECA provides a gateway for people to meet and network, and for exhibitors to showcase thousands of brands to professionals.” She added: “This year’s event proved that our hospitality and foodservice industries are robust and we were thrilled to have welcomed so many visitors from overseas. We are determined to make the next one even bigger.”

HORECA Lebanon will return to Seaside Arena for its 27th edition from 24-27 March 2020.